Luxury is not just about appearance, pure electric BMW is still the benchmark

Seeing the sales of new energy brands such as Tesla and Ideal, one can’t help but sigh that “there are more and more rich people.” However, if one classifies them into the luxury camp based on the price alone, at least I have reservations. . The essence of "luxury" lies in brand inheritance and style creation. Whether it has emotional value and makes the sense of high-end deeply rooted in people's hearts is the key to evaluating the industry status of a brand and a model.

Obviously, in this era where appearance is justice, appearance is one of the most convincing factors. Even in the new energy era, BMW iX1 still retains the classic family language and realizes the continuity of brand genes; but if you look closely, including the closed front face, hidden door handles, and "L" shaped three-dimensional taillights, All bring freshness and visual impact of self-innovation. BMW is still the same BMW, but it has become younger during the time-travel cycle.

Shifting your gaze to the interior of the car, the most recognizable highlight is the suspended dual screen. It not only makes the interior more simple, but also more in line with the driver's visual habits; at the same time, in addition to the necessary physical buttons, In addition, most of the space in the entire vehicle is reserved for storage needs, so no matter how many small things there are, it will not look cluttered. In addition, creating a sense of atmosphere is also BMW's traditional strength. The one-piece M sports seats and Alcantara/Veganza high-grade synthetic leather splicing materials find the perfect balance between elegance and trend.

As we all know, the space performance of the BMW X1 has always been one of its leading advantages compared to competing products of the same level, and in the field of new energy, the BMW iX1 carries it forward. In terms of effective space, the wheelbase of the entire vehicle has reached a leapfrog level of 2802mm. Together with the further thickening of the rear seats, the comfort has been significantly improved; in addition, the rear seats support folding in a 40:20:40 ratio, which can be expanded For more space-demanding scenarios, the maximum expansion capacity of the trunk reaches 1600L, which is enough to carry a well-prepared long-distance trip.

Redefining control genes, the road to pure electricity becomes more and more stable

For a pure electric model, no matter how strong its static strength is, it can only be the "icing on the cake" at best. Dynamic performance including power, control, and comfort are undoubtedly the key to evaluating its core qualities. Especially for a high-end pure electric SUV, it is not easy to widen the gap in dynamic performance, but it is also an area where it must excel.

A brief review of the data. BMW iX1 adopts the fifth-generation BMW eDrive electric drive technology. With the support of dual motors, the system has a comprehensive output power of 230kW and a peak torque of 494N·m, which can accelerate from 0 to 100km/h in 5.7 seconds. The same is true. After stepping on the accelerator pedal, smooth power is continuously output, which can clearly feedback driving intentions; and the adaptive energy recovery mode can decelerate with appropriate intensity, so that the work efficiency of the entire system can be achieved. maximize.

As for control, the BMW iX1 is not worrying at all. The chassis texture with moderate hardness and softness not only filters out small bumps, but also provides sufficient support during intense driving, allowing you to fully enjoy the driving pleasure; precise steering and linear braking can also give the driver greater confidence. . It can be seen that when it comes to power tuning, BMW iX1 has never simply pursued the word "fast", and this deep-rooted control gene is also a weapon for it to stand out from the pure electric market.

It is worth mentioning that BMW iX1 also provides automatic driving assistance system Pro, which can realize L2 advanced driving assistance functions. In addition to enhancing the safety of long-distance travel, it can also be used in driving scenarios such as automatic parking and tracking reversing assistance. It can also play a significant role. At the same time, the vehicle's high-voltage power battery and vehicle durability tests have also undergone multiple rounds of verification, which are enough to give users reassurance in terms of safety and quality.

Conclusion: In BMW's official description, the BMW iX1 is given the title of "the youngest electric model" not only because it embodies BMW's latest technological achievements, but also because of its localized design based on the needs of the domestic market. Give the meaning of sales responsibility. From this perspective, the performance of BMW iX1 can be said to live up to expectations, and it will definitely have a place in the future 300,000-class pure electric SUV market.